LinkedIn and Lead Generation
LinkedIn is one of the most popular social media platforms for professionals, with over 700 million users worldwide. But LinkedIn is more than just a an online networking site –…
Stand Out On LinkedIn
Your LinkedIn profile needs to stand out because there are over 500 million users worldwide, and with this kind of reach there are potential customers searching every day, looking to…
Social Media Competitor Analysis
What is a social media competitor analysis and why is it important for your business? It’s important to know what other companies in your sector are doing, and the aim…
Mistakes to avoid on LinkedIn
When it comes to LinkedIn, there’s etiquette and best practices involved which makes this professional networking platform stand out from others. Avoid these mistakes and make those small changes, that…
Are you Open for Business?
Have you taken advantage of the new LinkedIn Open for Business feature yet? They say that this feature allows small and medium business owners and professionals to network and connect…
Time for an Autumn Review?
As we’ve entered last part of the year, and busy it will be too, it might also be a good time for an autumn review. Look over your social media…
Back To Basics
Not every social media platform is right for every business and before you get started, let’s get back to basics, starting with the what, which and who: What are your…
Outsource Social Media?
Should I consider outsourcing our social media marketing? This is a dilemma for small business owners as there be a temptation to try and do everything in-house and, in some…
Create a Great LinkedIn Headline!
Your LinkedIn headline is one of the most visible sections of your LinkedIn profile. Is it boring or does it tell your audience who you help, and what you can…
What Your Franchise Should Know
LinkedIn is a great professional networking tool to communicate with existing and potential franchisees, connect to peers, monitor competitors, and find new talent for your franchise. Many franchisors don’t realise…
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